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There are many advertising options out there for small and large businesses alike. A new phenomenon that has recently hit the scene is the use of sponsored link searches for advertising needs. Are sponsored links really the best way to allocate valuable advertising dollars?
A re occurring complaint I hear from many of my customers is that sponsored links are not developing the return on investment they desire. There are several key reasons to why this may be occurring. Sponsored links, or pay per click advertising, are links on the right hand side of most search engines. These links, historically, are only used by approximately 30% of the online search market. By using only sponsored links in your online marketing campaign, you have essentially cut out 70% of the market that may be searching for your business. Further, did you know that there is a constant bidding war on the sponsored side of the page? Business are having to spend valuable working time managing their sponsored link page to make sure the are staying on the first page, while not breaking the bank. Because most consumers don't search past the first page of search engines, it is a constant war to "out bid" your competitors and stay in those valuable spots. But what is to keep your competitors from clicking your links and costing you tons of money and headaches? Thankfully, Google (among others) have allowed you to set certain limits on the amount of money you wish to spend monthly on sponsored link searches. While pay per click ads may get you some form of business, I do not believe they are the end all in online marketing. It is important to recognize several key factors when thinking about investing in pay per clicks.
1) How can I minimize "fraudulent" clicks by my competitors
2) Are their other online options, for around the same cost, which can give me a better return on investment? and
3) Am I willing to cut our 70% of the search market by spending money on sponsored links?
For some businesses, pay per clicks work. I am not advocating that they don't. The law of "big numbers" may come into play here where if you do something long enough, the average return will be worth the investment. I have found other advertising mediums that allow my customers a better, more stable, return on their investment. Diversity is the key to the marketing game and in order to advertise to all corners of a market, it is necessary to weigh your options and decide if you have the time, and money, to play the "big numbers" game.
Chad Sandifer
http://www.tenlist.com
Google AdSense is a lucrative way to make money online without having to spend any money. However many people will start a blog and put some AdSense code on their blog and expect to see money begin to come in. Unfortunately this is not the way to build an AdSense business. However with these AdSense secrets I am going to expose you can literally be making money with in the first 30 days.
What are passionate about? Better yet what is "hot?" People are always looking for ways to treat something, buy something, or get information on something. If you can find a keyword that is "hot" and the crowd is starving for information about it, then you have found a "goldmine." People come to the internet to browse for all kinds of information and if you can find a way to get them the information that they have come to look for then the money you can make from your efforts are endless.
Before you run off to set up a free blog; by Google; find a niche that interests you and that you feel like you can become an expert on. Yes everyone can become an expert and you do have some wisdom in certain areas. You do not have to purchase a keyword tool finder at first you can find your niche keyword by going to Google' free keyword tool finder. However once you begin making some money by using these AdSense secrets I highly recommend purchasing a keyword tool finder it will give thousands of more keywords than the free tool
You can begin setting a free blog and begin writing. One important thing about making money with real AdSense secrets is you want to always make sure your content is original so that your blog can get good rankings with Google. Once you begin building your AdSense empire and start your blog; take the time to add fresh content everyday. Google loves content the more content you add the more traffic Google will send to your site.
This is where many people stop they put all kinds of pretty pictures on their blogs or websites and post a couple of times. Now they sit back and expect to get all kinds of traffic to their site so they can begin making money with AdSense.
However you must also learn about how to get one way links to your website to let Google know your site is there. The more one way links you can get to your site the more the search engines will think your site is of importance.
Hopefully these real AdSense tips will help you get started. If you want more information on how to build you AdSense business feel free to visit the website below
Learn how I get a check every month from Google for over $100 without spending any money on advertising. Get all the secrets here.
The other day, I did a test to see how fast my videos would be found in the search engines and to see how well they would rank for the keywords I was optimizing my videos for.
The results were outstanding and should bring hope to anyone who feels that getting a #1 or top 10 listing on the major search engines is out of reach. Everyone can get top listings, with videos
The process was very simple. I filmed a video, submitted and tagged my video, and 13 hours later, I was in the #1 spot. Then, 24 hours later that same video on different video networks occupied spots 1, 2 and 3 on Google.
So, how easy is it to do? Very easy, just follow these steps and you'll be getting #1 listings on Google, MSN and Yahoo in no time flat.
First - Create your video. Use a video camera or digital video camera and get the digital file on to you computer so you can manipulate it in a video editing program. If you don't have a video camera, no problem, all you need is a microphone and an audio recording program like Audacity, and you can create an mp3 audio file with 30 seconds to 5 minutes of audio, and convert that audio to video. Don't worry, that's easy too, I'll tell you how in the next steps.
Second - Edit the video file to have the look, feel, URL's and production values you like. If you made an audio file, put that audio file into the video editing software. Most PC's come with Windows Movie Maker, which is free, and you can drop the Mp3 audio in there and place, random Digital pictures throughout the length of the audio file to create the "video" images that go along with your audio.
Third - Upload the finished video file, which should be in wmv format to a video submission host, called Tubemogul. At Tubemogul, you can upload unlimited videos, and then have those videos uploaded automatically to some of the more popular video hosting sites on the internet like Youtube, Google Video, Yahoo Video, Metacafe, Revver, and some other popular one.
Let me say that Tubemogul is also MORE than just a video posting service, they are MUCH more. They can track all the video views you get DAILY on EACH video hosting site. They'll provide charts and other track meta data, that is very important to marketers to daily track stats across all the video sites. And remember, it's all free to do this.
Fourth & Final Step - Push your videos out to the video hosting sites and let Tubemogul do the work for you. But a key element is, you want people to find your videos. The search engines find videos, not based on the content said inside them, but by the tags and descriptions about them. Tagging is the single most important element of getting traffic to other websites, based on what your video is tagged for.
Jeff Mills is giving away free home based business DVDs showing how people can make a six figure income, working from home and is giving away $757 in bonus marketing tools to anyone who claims one of the last remaining DVDs before they sell out. Claim your DVD at http://www.homebasedbusinessdvd.com
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Advertising Web Service is a specialist search engine marketing company. Having operated in the internet marketing space for over 6 years, the company’s Founders found that too many businesses build elaborate, costly websites without having any way of driving traffic to their sites. In response, they developed Advertising Web Service to help businesses maximize their web presence and realize the enormous potential of the internet. |
